Echo Conference Coming Up!

Starting this Wednesday is the Echo Conference in Dallas. I was able to attend last year, and I’m pumped to have the opportunity to attend this year. This is a great opportunity to meet other church media folk who fight some of the same creative battles I fight on a day to day basis. There are two things that I walked away from Echo with last year that I hope to walk away with this year. The first and foremost is meeting people. It’s great to meet people that do what you do throughout the nation and get to talk with them about what new stuff they are trying out, what they have already tried, and what is working well for them in their congregation. The second thing I walked away with was encouragement. For a lot of people, Echo provides an opportunity to learn some new skills. I’m not the best or most experienced, but I did not walk away with new mind-blowing editing skills or 5 simple techniques for communication. More valuable to me, was being able to walk away encouraged. Some of things that are frustrating to me as a designer or creator in the church realm are some of the same frustrations that others have. No one has it completely figured out, no one has everything that they need – I’m not alone in this boat.

If you are attending Echo this year, be sure to look for me. I’m not hard to find, I’ll probably be one of two red heads there. I’d love to connect with you!

For those of you who don’t know anything about the Echo Conference, it’s still not too late to sign up, although the price has gone dramatically up in the last few weeks. Check out this video for a quick look at the Echo Conference.

Design Standards

Design Standards are often a bit hard to hold on to, especially when working in a church environment. Without a proper strategy in place, often the rules get stretched, he or she wants this, he or she wants that. Let me take that back… Even WITH a proper strategy in place, standards and rules are often pushed and tested. To all of you church designers out there, hold on to those standards. There is a reason you were placed in the design or director position that you were placed. There is a reason why you have the gift to care about the little things in design and creativity. For encouragement, I’m quite certain that standard bearers everywhere would agree with this quote:

You know the old adage that the customer’s always right? Well, I kind of think that the opposite is true. The customer is rarely right. And that is why you must seize the control of the circumstance and dominate every last detail: to guarantee that they’re going to have a far better time than they ever would have had if they tried to control it themselves.

—CHARLIE TROTTER, A LEADER LEFT BEHIND